What a small business owner requires versus what a large corporation requires in terms of social media management are two vastly different things. How to determine what level of service you need means figuring out where your business falls in the scale.

Surprisingly, many people think social media managers command a hefty price tag. This may be true of some, certainly, but not all – and there are varying degrees of social media management as well. With the many factors affecting pricing to an extreme degree, it’s a perfect time. But why does a company or even an individual need social media management?