Anyone can have a social media presence and website, this is true. What is not true, is that anyone can just post what they like and get results. In this post we provide some helpful guidelines as well as an easy-to-use posting download.
Rewriting company stories, starting new ones, ending others - and sparking new ideas in even more. There are a few fundamental things which will survive anything and all time, like the need to remain humble and dedicated, gracious and warm, kind and understanding, patient and amenable.
This is just as true for business as it is for personal relationships.
People once trusted social media companies, until widespread reports about sharing of sensitive data and privacy breaches. Once this began to happen, it was a landslide of events which led to public distrust of social media as a brand, and they began to put less of what matters online.
Engagement bait tricks people into engagement with a post to boost their social media status, by asking for things like reactions, comments, shares or other typical engagement markers in terms of data. Quality engagement is the biggest sign of a successful company with real figures to draw from. It’s also very rare these days.
Overtargeting isn’t something many people have likely heard of, because it’s such a new concept. It was brought about by retargeting gone very wrong. Nothing is great in excess and overtargeting people is no exception. The fact that it is happening to an egregious degree means it is being penalized now.
This is a question everyone asks at some point, and the answer changes as the business grows. This hits on an important principle: every business requires a different level of service based on a number of important factors, but how does a business determine this? We can help.